The ICC and host of the ICC Cricket World Cup 2019 are requesting proposals from companies interested in providing thebrand identity for the flagship ICC event.
The England and Wales Cricket Board (ECB) will host the event which will be staged in the summer of 2019. The ICC, along with the ECB, will be involved in the development of the event brand identity to ensure the new identity has sufficient flexibility across the diverse range of touch points that will be required of the brand.
This request for proposals (RFP) is designed to attract applications from companies with an extensive, proven track record in design of sporting event identities, preferably on a global scale, and with a talented and experienced design team capable of committing itself to the project over an extended period of time.
Timelines for the development of the strategy and event brand design along with an in-depth description of the required services are available in the RFP. In the first instance, interested parties must submit their intent-to-submit letter with a cost estimate and brief summary of credentials.
An electronic version (via email) of this application must be sent to both ICC and the ECB (see below for contact details) by the closing date of Monday 5 May 2014.
Please note that no creative submission is required at this stage.
The full request for proposals with an in-depth description of the required services and levels of experience is available here.
ICC - Commercial Sponsor Operations Manager
Managing Director – Global Events & Marketing
England and Wales Cricket Board