AFRICAN SPORTS MONTHLY
'Sports is our Business'
  • Home
  • NEWS
  • Radio
  • TV

AIBA appoints former IMG and Coca-Cola Executive as Boxing Marketing Arm CEO

9/9/2014

0 Comments

 
Picture
Lausanne, Switzerland, September 8, 2014 - AIBA, the world governing body for the sport of boxing, has today appointed David Gough as Chief Executive Officer for its exclusive global marketing company, the Boxing Marketing Arm (BMA).

Mr Gough has significant experience in world-class sponsorship sales, sports marketing and commercial partnership having previously worked for IMG and Coca-Cola amongst others.



AIBA President and BMA Board Chairman, Dr Ching-Kuo Wu, said: “I am delighted that David Gough is joining the BMA, and there is little doubt that his excellent international experience will provide us with significant support as we move into an exciting new era for boxing.

“AIBA is the global governing body for the sport of boxing and David’s knowledge of international sports sponsorship and marketing will certainly boost the commercial success of our boxing competitions and initiatives.”

Mr Gough, whose appointment was reviewed and approved by the BMA board, said: “This is an important time for AIBA and the sport of boxing and I am thrilled to be joining at a time of such revolutionary change.

“Having worked for some of the world’s biggest brands and events, I am convinced that APB and World Series of Boxing (WSB) can establish themselves as top sports competitions on the international stage.” 

Mr Gough has significant sports experience, having worked with Coca-Cola at the FIFA World Cup and Olympic Games, five Super Bowls, four NCAA Final Fours, three MLB and NBA All-Star Weekends and Disney events.

BMA is the marketing company established by AIBA to manage all commercial properties of AIBA’s three main programs, AIBA Open Boxing (AOB), AIBA Pro Boxing (APB) and World Series of Boxing (WSB) focused on TV/Media and Sponsorship Rights Sales.

By: Editor   
0 Comments



Leave a Reply.

    Archives

    January 2023
    December 2022
    October 2022
    September 2022
    August 2022
    July 2022
    June 2022
    April 2022
    March 2022
    February 2022
    January 2022
    September 2021
    July 2021
    June 2021
    May 2021
    April 2021
    March 2021
    February 2021
    January 2021
    December 2020
    November 2020
    October 2020
    September 2020
    August 2020
    June 2020
    April 2020
    March 2020
    February 2020
    December 2019
    September 2019
    August 2019
    July 2019
    June 2019
    May 2019
    April 2019
    March 2019
    February 2019
    January 2019
    December 2018
    November 2018
    October 2018
    September 2018
    August 2018
    July 2018
    June 2018
    May 2018
    April 2018
    March 2018
    February 2018
    January 2018
    December 2017
    November 2017
    October 2017
    September 2017
    August 2017
    July 2017
    June 2017
    May 2017
    April 2017
    March 2017
    February 2017
    January 2017
    December 2016
    November 2016
    October 2016
    September 2016
    August 2016
    July 2016
    June 2016
    May 2016
    April 2016
    March 2016
    February 2016
    January 2016
    December 2015
    November 2015
    October 2015
    September 2015
    August 2015
    July 2015
    June 2015
    May 2015
    April 2015
    March 2015
    February 2015
    January 2015
    December 2014
    November 2014
    October 2014
    September 2014
    August 2014
    July 2014
    June 2014
    May 2014
    April 2014
    February 2014
    January 2014
    December 2013
    November 2013
    August 2013
    July 2013

    Menu

    All
    2014 FIFA World Cup
    Athletics
    Basketball
    Boxing
    Commonwealth Games
    Cricket
    Golf
    Hockey
    Marathons
    News
    Olympics
    Rugby
    Soccer
    Spotlight
    Tennis
    Track And Field
    Volleyball
    Women Soccer
    Wrestling


    Picture

    RSS Feed


    Tweets by ASMONTHLY

Tweet to @ASMONTHLY

Contact Us

    Contact Us

Submit

Donate & Support Our Efforts at African Sports Media Network