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Sportcal announces the launch of the groundbreaking Global Sports Impact Report 2015

8/1/2015

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Ahead of this week’s IOC Session in Kuala Lumpur, Malaysia where the decision will be taken to award the 2022 Winter Olympics to either Beijing, China or Almaty, Kazakhstan, Sportcal is proud to announce the launch of its groundbreaking Global Sports Impact Report 2015, packed with analysis and data on all the major sports events that took place in 2014, including the FIFA World Cup in Brazil and the Winter Olympics in Sochi.

 The Global Sports Impact (GSI) Report 2015 is the culmination of three years of work by Sportcal and a wide range of industry experts and academics on the Global Sports Impact Project, which aims to develop a standard methodology for measuring the impact of sport.


  “Sport is undervalued and frequently we see the true impact of sports events being missed,” the GSI Report 2015 argues, adding: “There is no standard methodology for measuring the impact of sport and thus it is almost impossible to compare the Winter Olympics with the FIFA World Cup or any other major sporting event.”

 

Over 75 major world championships and multi-sport games are analysed in the report, with in-depth case studies on the Winter Olympics, the FIFA World Cup, the Commonwealth Games and a variety of world championships. For an Executive Summary of the report and to order a copy, click on the link below

 

The report analyses events and sports using a range of economic, sporting, media, sponsorship and social indicators, developing an extensive set of indices, charts and graphs ranging from most successful host cities and nations in 2014 through to a social media index of sports governing bodies and international federations.

              

Global Sports Bidding Index 2014

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The Global Sports Bidding Index measures how successful nations have been in bidding for major sporting events in 2014.

Canada was the most successful sports bidding nation in 2014, ahead of Denmark in second place and Qatar in third. 

USA was awarded the most events in 2014, five in total, but most of these events were relatively small, whereas Canada was awarded four events which were of greater value than the USA events, based on the GSI criteria.

Keeping an eye to this week’s IOC vote in Kulala Lumpur, China was ranked eighth in the Sports Bidding Index for 2014 while Kazakhstan was ranked 28th.

 

A notable absentee from the Sports Bidding Index was Russia. Russia was the leading nation in Sportcal’s Global Sports Nations Index in 2014 but did not win any bids in 2014. 

Global Sports Nations Index 2014 

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The Global Sports Nations Index measures how successful nations have been at hosting events over a rolling 12-year period and both past and the present indices are published in full in the GSI Report 2015.

 Russia was ranked number one in the nations index in 2014, followed by Canada in second and the United Kingdom in third.

 China, which had been the number one nation in 2013, slipped to fourth in the 2014 index whilst Kazakhstan went up one place to 26th.

Global Sports City Index 2014 

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The GSI Report 2015 also provides a detailed list of the most successful host cities through the Global Sports Cities Index 2014. Over 600 cities will have hosted a major sporting event between 2009 and 2020 and each city is listed in detail in the report.

London is ranked the leading Global Sports City for 2014 for the third year running, with Moscow second and Tokyo third. 

 The biggest change, interestingly, concerns Beijing and Almaty. Beijing drops 17 places from fourth in 2013 to 21st in 2014 whilst Almaty climbs three places to 14th, seven places ahead of Beijing. Beijing’s drop is largely accounted for by the index’s rolling 12-year period of scrutiny moving beyond the year 2008 when Beijing hosted the Olympic Games, but also by a break in bidding to host further major sporting events until 2014.

 The host city for the Youth Olympic Games in 2020 will also be announced in Kuala Lumpur. Lausanne, Switzerland and Brasov, Romania are the two contending cities.

Lausanne is currently ranked 121st in the Global Sports Cities Index while Brasov did not achieve a ranking.

Kuala Lumpur, host of the IOC Session, is ranked 39th in the Global Sports Cities Index 2014.

The Global Sports Cities Index 2014 is available in full through the GSI Report 2015.

The GSI Report 2015 is a must-have for anyone involved in the sports events industry and in bidding for and hosting major sporting events.

Click the link below to read the Executive Summary:

 

Global Sports Impact Report 2015 - Executive Summary 

 

To pre-order your copy of the GSI Report 2015, due to be published at the end of August, either order online by clicking on the link below or contact Sportcal’s client services team on sales@sportcal.com

The Global Sports Impact Report 2015

 

Discounts are available to Sportcal subscribers, governing bodies and academic institutions

By: Editor
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