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Global Sports Impact Report 2015 goes live

9/8/2015

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Order your copy today and save 20% as a Sportcal subscriber

After months of detailed and insightful research Sportcal’s unique and groundbreaking report, The Global Sports Impact Report 2015, has been published today and is now available at a specially discounted price to Sportcal subscribers.

 

The report is for every stakeholder in the sports industry. Whether you are a governing body, rights holder, event organiser, government agency, NGO, sponsor, broadcaster or service provider, there is something in this report for you.


The sports events industry is a rolling juggernaut that moves from event to event without ever taking a moment to look back and reflect on what it has left behind it. What has been achieved; what were the pluses and the minuses; and what have we learned that can make an event better next time?

 

This report offers that moment to reflect.

 

Sport plays a unique role in our society. It is a multi-billion dollar industry but at the same time it has a social responsibility. It has the power to impact on society and inspire people in a way that no other industry can.

 

But how much do we really understand about the true impact of sport?

 

How much research goes into understanding what sport delivers every day of the year?

 

The answer is, not enough.

 

The impacts and narratives around sport are often missed and lost. Consequently the benefits of sport are undervalued and frequently poorly communicated.

 

The GSI Project is developing a more holistic view, where the benefits of sport are seen from a broad range of perspectives; not just from an economic point of view, but from sporting, media, social and environmental aspects as well.

 

The Global Sports Impact Report 2015 presents some of the work of the GSI Project, sharing data and narrative, the stories that sit behind the major sporting events of 2014. The report analyses the major world championships and multi-sport games and compares them across a range of perspectives and sports.

 

The result of all this work is a 400-page report that is a must-have for anyone in sport.

 

If you see this report you will want a copy.

By: Editor
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