As part of the sponsorship, Red Heart will initiate and host a number of event activations including a special commentator’s booth and the Red Heart #livewithheart card concept, which will encourage sporting camaraderie throughout the festival. There will also be a self-service rum on tap bar area.
Bob Skinstad, co-founder of Zando Cape Town 10s said: “We're excited to be associated with an iconic brand such as Red Heart. We have always aligned ourselves with brands that share the same brand individuality. Red Heart, like the 10s brand, is known to be bold and adventurous and we are thrilled to be working with them to enhance the 10s consumer experience.”