Raonic, who is currently ranked number seven in the world and also sixth for the ongoing Championships at Wimbledon, joins world number one Andy Murray as well as Japanese star Kei Nishikori as an ambassador for Jaguar.
“Jaguar is a global brand that I really admire and I am delighted to be joining them to work together throughout Wimbledon and beyond," said Raonic. "Having their support going into The Championships next week is going to be fantastic. Wimbledon is one of the toughest tournaments on the circuit. I look forward to playing on grass as it allows me to enforce my aggressive game style and keep my opponents off balance.”
Mark Cameron, global experiential marketing director at Jaguar Land Rover, added: “We are absolutely thrilled that Milos Raonic has come on board as a global brand ambassador for Jaguar. Milos is a young and exciting talent in world tennis and we have no doubt he will go on to great things in the coming years. We are also excited to see Milos unveil the Jaguar patch on his playing kit next week.”