MIES, Switzerland/MADRID, Spain - FIBA, the International Basketball Federation, on Thursday announced it has signed a five-year agreement with Mediaset Espana for the 2017-2021 period. During this time, Mediaset Espana will cover games through the Mediaset Sports channels and on the online platform mitele.es.
After FIBA's flagship event concludes, Mediaset Espana will provide coverage of the home and away FIBA EuroBasket Cup 2021 Qualifiers and of the Final Round.
Ghislain Barrois, Director of Cinema, Sales, Rights Acquisition & Distribution at Mediaset Espana, said: "Mediaset Sport is delighted to be further developing its relationship with FIBA. Thanks to the FIBA Basketball World Cup 2019 Qualifiers, the Spanish fans will be able to witness regular national team basketball. Basketball has a very large following in Spain and we are looking forward to showcasing the exciting future generation of Spanish players as they strive for more and more success."
Patrick Baumann, FIBA Secretary General and International Olympic Committee (IOC) Member, said: "Spain is one of the top basketball nations in the world and Mediaset Espana is the pre-eminent broadcaster in Spain. This is a perfect marriage to bring the best of national team basketball to the Spanish fans."
The agreement was brokered by FIBA Media, the strategic partnership between FIBA and Perform, which is responsible for securing multi-year agreements related to FIBA's new calendar of events.