Findings across economic, media, social media, sporting, social and legacy impacts of the games have been released in the latest published GSI Event Study.
Frits Brink, the newly elected president of the FAI, said: "We knew the FAI World Air Games in Dubai were a success, but this GSI Event Study confirms it."
"It allows us to see exactly how many people took part, the impact on the city, and the global media reach through television channels and social media around the world."
"It highlights the strong links we formed with the organisers in Dubai, and describes in detail the economic impact the FAI World Air Games had in the host city."
"It also identified the legacy we created, both locally in Dubai and within the air sports community around the world. It has helped us identify where we can grow and how we can do that. In short, it provides a blueprint on which we can build bigger and better events and competitions as we grow and move forward."
Mike Laflin, CEO of Sportcal, commented: "The FAI World Air Games 2015 created an event that mixed elite competition with entertainment, which showcased Dubai in a unique way that we have never seen before."
"The GSI Event Study demonstrates what an exciting prospect the FAI World Air Games is for future host cities with an event that can be brought right into the heart of a city, creating iconic moments that can showcase a city in a way that many other sports can’t. It truly shows the power of air sports to engage spectators and fans in a unique city-wide experience, and to create a holistic impact for the host city."
To request a copy of the GSI Event Study click on this link.
GSI Event Studies Programme 2017-2020
Sportcal is embarking upon a four-year programme during the next Olympic cycle, 2017-2020, offering federations, rights owners, host cities, governments and key stakeholders the opportunity to become partners of the GSI Project.