KFC has been the driver of the initiative for the past seven years after taking over from biscuit brand, Bakers.
Launched during the 1982/83 cricket season to encourage the growth and development of cricket amongst boys and girls, Mini-Cricket has grown with over 2.5 million kids participating in the programme.
“A 42% rise in the number of children participating, a 56 percent rise in the number of volunteer coaches and, importantly, a 74 percent growth in the number of schools involved makes us very proud indeed.
“It is also worth celebrating that 12 of the 15 members of our ICC U/19 World Cup winning team in 2014 came through this programme.”
“I really feel that the KFC Mini-Cricket programme is one of the best and most heart-warming projects that can be seen anywhere in the world,” Lorgat added. “It shows in the growth and in the opportunities provided to young children who take part as ball boys or girls when their Protea heroes are playing, or as participants at the coin toss of the KFC T20 International matches or the CSA T20 Challenge matches.”
“KFC is immensely proud of its contribution to the KFC Mini-Cricket programme and of the positive impact it is having on countless people all over South Africa. With the help of our valued partners, Cricket South Africa, the coaches and co-ordinators, the programme will continue to thrive, uplift people and communities. The KFC Mini-Cricket National Seminar is a great platform for us to celebrate the coaches who are the heart of KFC Mini-Cricket,” said KFC public affairs director, Thabisa Mkhwanazi.
“The 2016/17 season proved to be the biggest and was jam packed full of action with almost 120 000 kids getting active,” adds Mkhwanazi.