AFRICAN SPORTS MONTHLY
'Sports is our Business'
  • Home
  • NEWS
  • Radio
  • TV

Asics Gives Springboks Competitive Advantage

5/8/2015

0 Comments

 
Picture
ASICS releases episode two of Springboks undergoing product innovation testing at the ASICS Institute of Sport Science ahead of World Cup 2015

The series of five videos focuses on the performance advantages that can be gained through rugby apparel and footwear innovations using the latest technology.

Episode two from true sport performance brand ASICS is an energetic and scientific look at the technology behind the socks which will be worn by the Springboks. 

ASICS has designed a product that that will enable the Springboks to be powerful from the first to the last minute. The socks featured are designed to improve blood flow, aid recovery and alleviate fatigue. ASICS utilises insights from the ASICS Institute of Sport Science to create rugby specific technology with the aim of improving performance.  


ASICS invited the Springboks rugby team to its renowned ASICS Institute of Sport Science (ISS), Kobe, Japan, to take part in rugby-specific performance testing of their bodies, apparel and footwear to ensure they have the edge at the upcoming Rugby World Cup 2015. The ISS is at the forefront of research into sports product, helping athletes achieve their goals.

 

Starring Tendai ‘Beast’ Mtawarira and Eben Etzebeth episode 2 is a powerful display of the insights, innovation and rugby philosophy of ASICS. 

By: Farai Diza
0 Comments



Leave a Reply.

    Archives

    June 2023
    May 2023
    April 2023
    March 2023
    February 2023
    January 2023
    December 2022
    October 2022
    September 2022
    August 2022
    July 2022
    June 2022
    April 2022
    March 2022
    February 2022
    January 2022
    September 2021
    July 2021
    June 2021
    May 2021
    April 2021
    March 2021
    February 2021
    January 2021
    December 2020
    November 2020
    October 2020
    September 2020
    August 2020
    June 2020
    April 2020
    March 2020
    February 2020
    December 2019
    September 2019
    August 2019
    July 2019
    June 2019
    May 2019
    April 2019
    March 2019
    February 2019
    January 2019
    December 2018
    November 2018
    October 2018
    September 2018
    August 2018
    July 2018
    June 2018
    May 2018
    April 2018
    March 2018
    February 2018
    January 2018
    December 2017
    November 2017
    October 2017
    September 2017
    August 2017
    July 2017
    June 2017
    May 2017
    April 2017
    March 2017
    February 2017
    January 2017
    December 2016
    November 2016
    October 2016
    September 2016
    August 2016
    July 2016
    June 2016
    May 2016
    April 2016
    March 2016
    February 2016
    January 2016
    December 2015
    November 2015
    October 2015
    September 2015
    August 2015
    July 2015
    June 2015
    May 2015
    April 2015
    March 2015
    February 2015
    January 2015
    December 2014
    November 2014
    October 2014
    September 2014
    August 2014
    July 2014
    June 2014
    May 2014
    April 2014
    February 2014
    January 2014
    December 2013
    November 2013
    August 2013
    July 2013

    Menu

    All
    2014 FIFA World Cup
    Athletics
    Basketball
    Boxing
    Commonwealth Games
    Cricket
    Golf
    Hockey
    Marathons
    News
    Olympics
    Rugby
    Soccer
    Spotlight
    Tennis
    Track And Field
    Volleyball
    Women Soccer
    Wrestling


    Picture

    RSS Feed


    Tweets by ASMONTHLY

Tweet to @ASMONTHLY

Contact Us

    Contact Us

Submit

Donate & Support Our Efforts at African Sports Media Network