Many pundits have turned to online betting with fervent hopes of getting quick returns on their bit of cash.
We held an online interview with G-bets Marketing Manager Terry-Lee Thompson for an indepth look into this robust gaming industry.
A subsidiary of the Goldrush Group, which was founded in 1998, G-bets commenced operations in March 2014. The company has faired well so far and has continued growing and developing its brand and services offered.
But have ordinary South African's embraced online sports betting and are punters willing to throw in a lot of money in the game?
Like any other industry, online sports betting operators have had their fair share of challenges.
"Some of the challenges are from an education perspective, where we find the general public is not really aware that Online Sports betting is legal in South Africa. We also would like to change the perception of Gambling to one that is looked at as a recreational hobby and not something that people waste their money on. South African also are very sceptical about online transactions, so ensuring our clients are aware that we take the utmost precautions with security is also not only a challenges but a priority in our business," added Thompson.
He went on to add that it is a fair industry as everyone needed to comply with the same rules and regulations as set out by the Gambling boards in South Africa.
"We find that the South African sports better engages mostly in Soccer, Lucky numbers, Cricket, Rugby and Tennis," Thompson said about the games engaged the most by their clients.
G-bets has several plans for the future that include to continue growing Sports Betting in South Africa and Africa, continue to create employment, empower staff and build a successful, trusted brand.